When you upload a longer video, Instagram will automatically cut it down into 15-second chunks. You may have watched a story video that lasted longer than 15 seconds, but what you may not have realized is that this video was actually made up of several 15 second shorter videos. Each story you post can only last up to 15 seconds maximum. The downside is that Instagram story video length is quite short. You can add gifs to give your story video more personality or add a poll, quiz, or question to encourage your audience to interact with you. Instagram Stories also comes with a lot of embellishment options so that you can make them interactive and engage your audience. Stories are hugely popular on Instagram because they allow you to quickly and easily share short videos that disappear after 24 hours. You can make your own Instagram videos in no time with an online video maker tool. If you don’t have much video experience, there’s nothing to worry about. Sound is a great addition, and you can make your mobile videos sound professional using accusonus‘ Mauvio app, but don’t make your video’s narrative rely on it completely since feed videos are muted unless the viewer decides to activate the sound. Videos that are around 26 seconds long have been shown to perform best, so try to make sure you keep your videos, informative, visually appealing, and to the point. In fact, shorter videos tend to perform better because let’s face it, viewers don’t have a very long attention span. Instagram feed videos (Reels) – anywhere between 3 seconds long and 60 seconds long.Īlthough 60 seconds is the maximum, this doesn’t mean your videos should always aim to be this long.

When it comes to videos made for your Instagram feed, these can be anywhere between 3 seconds long and 60 seconds long. Factor this into your planning so that your video is complete when you post it, and it doesn’t get cut off. Before starting to make a video for your Insta feed, keep in mind that there is an Instagram max video length.

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